Business in Bathrobes Week

15-19 February 2010 -Celebrating Our Entrepreneurial Freedom!

Here's an event you can join in without leaving the house or committing any time to - Business in Bathrobes Week is all about celebrating your entrepreneurial freedom!

Do you run a business from home? Are you a Work at Home Mum?
An internet business owner? Mumpreneur? Blogger? Event Organiser?
A writer? Perhaps you work remotely for an employer?

During Business in Bathrobes week, Mon 15th - Fri 19th Feb 2010, we invite you to join a nation of people in the UK celebrating our ability to work flexibly from home by staying in your bathrobe, dressing gown or PJ's for one whole day or even the entire week if you want to!

We've deliberately picked BiBW to coincide with half term week across much of the UK so, if you have children at home you can spend the whole day in without needing to leave the house.

There will be a website for you to upload photos and video messages of yourself sat at your computer in your bathrobe, a chance to win great prizes Monday-Friday, FREE PR FOR YOUR BUSINESS to reach a wider audience just by being involved, and a unique, quirky, national marketing strategy for your business on and offline and much more...

The countdown is on! Watch this phenomenon evolve just by saying you'll attend!

The event is being sponsored by Linen at Home, supplier of personalised bathrobes and home linens.

When you purchase a new bathrobe from Linen at Home ahead of BiBW and upload a pic or video proudly plugging your embroidered business logo on the robe you'll get:

*** BiBW VIP membership: lifetime discounts with Linen at Home
*** FREE editorial on the BiBW website to promote your business, website, or blog.
*** YOUR PIC on the BiBW website showing off your logo!
*** PIC and LINK ON TWITTER to tell the world
*** ENTRY INTO THE DRAW to win a luxury Spa break for two worth up to £200...
*** all this AND a beautiful bathrobe of your choice that's unique to your business that you get to keep!

Choose from a wide selection of robes including Egyptian Cotton, Velour, Supersoft, Hooded, Shawl Collar, Sarong or Waffle kimono designs...

Just go to http://linenathome.co.uk/facebook to buy your robe online, then get it personalised quoting the code BiBW2010 to qualify for your unique lifetime discounts off future purchases.

Or just wear what you've already got! Up to you - just be comfortable...

Nearer the time we'll be doing national PR and marketing (including daytime TV and radio) and offering valuable prizes to participating business owners that successfully secure newsworthy press releases or blog about it, tweet about it and invite their contacts to participate...

Got a skill or contacts that could help raise the profile of this project?
Celebrity contacts who you think might buy into it?
Prizes you can offer?
A service you can provide?
Your own involvement in the project will help your business reach a wider audience so do come forward and offer your services or suggestions - no idea is too crazy!

Let's work together to make this an amazing week!

Contact me, Roberta Jerram

http://facebook.com/robertajerram
http://twitter.com/robertajerram

"If you're passionate about the freedom and flexibility of running your own business from the comfort of home, feel free to join us and spread the word by telling everyone you know..."

Let' make it a week to really remember!